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Color Business Report
Color, Computers, and Reprographics
March 2001 Volume 11 Number 3
Lexmark Targets the Workgroup with
In this issue (highlights):
High-Performance Ink Jet, Laser
Printers
On March 22, 2001, Lexmark International, Inc.
MGI Addresses Finishing 4
Oki, Xerox Offer Tabloid
(Lexington, KY) introduced the C720 color laser printer and J110
Single-Pass LED Printers 6
color ink jet printer, both designed for use by business workgroups.
Xerox Introduces Printer-
Lexmark will be positi
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Color Business Report yield 3,000 pages (20% coverage). To transfer toner to J110 paper, the C720 also uses an integrated transfer belt/ The J110, which Lexmark is billing as a ìbusiness photoconductor, which loads into the top of the printer. classî ink jet printer, appears to be the companyís answer to the HP Business Inkjet 2200, introduced in August Paper Handling 2000. Actually, the J110ís case closely resembles the HP The C720 and C720n ship with one 250-sheet paper 2000C, the Business Ink
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Color Business Report resolution. The J110 is driven by a 100 MHz processor, Lexmark J110: Product Specifications which gives the printer an 8-second first page out time. Lexmark claims that the J110 is robust enough to print Resolution Modes 600- by 300-dpi 600 dpi up to 10,000 pages per month. 2400- by 1200-dpi The J110 also marks the debut of a new Lexmark technology, called PerfectFinish, which pre-coats sheets Print Speed Color Black Normal (600 dpi) 10 ppm 16 ppm of paper with a thin layer
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Color Business Report Epson Stylus Pro 5000, introduced in March 1998, and Given the investment Lexmark has made in the the HP 2000C, introduced in May 1998. development and manufacturing of tri-color cartridges, we felt compelled to question the switch to a separate- In spite of the adoption of separate ink tanks by its cartridge model. ìBusinesses often print more of one competitors, Lexmark has resisted. ìCanon claims that particular color,î said Drew Zande. ìWe found that this you shouldnít
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Color Business Report Digital Carte Master Color changes the economics of post-press, the product does not remove finishing overhead altogether. This is a product for a press room, not an office. Most jobs involve some set-up and testing. With the $54,000 price of the unit comes three days of operator training, an indication that there is a knack to getting the cuts exactly where one wants them. In addition, the finishing unit is a sophisticated machine. Maintenance is not rigorous, MGIís Michae
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Color Business Report How Will HP and Indigo Finish? Oki Data OKI C9000 Product Specifications Today, the MGI Digital Carte Master Color is unique. Resolution Modes 600- by 1200-dpi During the second half of 2001, HP is expected to (1200-dpi on C9400dxn) introduce the first HP-branded product based on its two- Print Speed year-old development agreement with Indigo. We expect Black 26 ppm that the product will be more press-like than anything Color 21 ppm we have seen from HP. HPís target markets
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Color Business Report 2135, with an estimated yield of 7,500 pages, are Oki Data C9000: Supplies and Accessories available for $189. Standard capacity black cartridges, Supplies List Price which also yield 7,500 pages, are available for $69.p Black Toner (15,000 pages) $119 Color Toner (cyan, magenta, or yellow) On February 28, 2001, Xerox Corporation (15,000 pages) $275 each (Stamford, CT) introduced the DocuColor 12 Laser Imaging Drum, Black (39,000 pages) $150 Printer, a printer-only versio
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Color Business Report integrates a 6 GB hard drive, and includes 10/100Base- employs light and a built-in prism to detect ink levels. T Ethernet connectivity. Standard paper input capacity The S800 also prints at 2400- by 1200- dpi, putting is 1,400 sheets, and a 10-bin sorter is available for Canon on a par with HP, Lexmark, and Epson, who have $1,499. The DocuColor 2006, which will replace the all introduced models capable of printing at resolutions DocuColor 4 in Xeroxís product line, is avai
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Color Business Report of banding, and that have smoother grey tones. full-color variable data printing. The IntelliStream 3.0 Improved Technologies has also made the ink supplies server integrates dual 866-MHz Intel Pentium III on the IXIA more readily-accessible. The IXIA, which processors and Adobe PostScript 3 RIP. prints at speeds up to 12 square feet per hour, is Also on February 28, 2001, Xeikon introduced the available for $74,900. Current Iris 3047 users can trade UCOAT, an in-line UV co
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Color Business Report the software addresses is differences in the appearance of Danka claims that the JASPrint 2 software, which prints of the same image file made with different software supports Windows 2000, Windows 95/98, and Windows packages. In addition, according to Epson, the wider color- NT operating systems, has the potential to save space capabilities of many digital cameras is thwarted by customers thousands, and in some cases, millions of capturing images optimized for monitor gamu
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Color Business Report DankaWare Software Providers Alto Imaging Technologies, Inc. (Mobile, AL) Alto Imaging provides products and services which constitute full end-to-end document imaging systems with a focus on a true open-systems architecture l Image Arranger is a capture manager covering a range of requirements for converting paper and film-based informa- tion to digital formats. It offers simultaneous multiple document and image viewing with convenient drag and drop, image editing, convers
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Color Business Report Ethernet network. The Imation Matchprint Professional Also on February 28, 2001, EFI introduced three Server is available for a list price of $29,500. It will be additional modules to its Velocity workflow software marketed and distributed by Xerox. family. Velocity Scan, Velocity Build, and Velocity In conjunction with the release of the Matchprint Estimate are slated for availability during the second Professional Server, Imation introduced Imation quarter of 2001. System
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Color Business Report Scanners & Image Capture Date Vendor Product Price Comments February 20, 2001 Canon CanoScan D1230U $349 Retail price for 1200- by 2400-dpi flatbed scanner. Features a built-in film adapter, which allows users to scan negatives and transparencies in 35mm and 4" by 5" formats. February 26, 2001 Epson GT-10000+ $1,499 Street price for 600-dpi document scanner. Scans an 8.5" by 11" color document in 9.5 seconds at 300-dpi , and can scan documents as large as 11" by 17". A 100-
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Color Business Report Netherlands, to serve as a consulting arm, to help Scanners and Image Capture customers implement variable-data printing applications.p On February 9, 2001, Zoran Corporation (Santa Clara, CA) introduced the CamMini III, a 1.3-megapixel PDLs/Interpreters digital camera reference design kit. The kit, which includes a working camera, integrates Zoranís COACH On February 28, 2001, Harlequin Incorporated (Camera On a Chip) imaging processor and PixelCam 1.3 (Waltham, MA) and Mo
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Color Business Report Industry Notes Announcement Date Vendor Comments February 12, 2001 Best Buy/Shutterfly Shutterfly, an online photo sharing service, to develop and manage Best Buy’s Online Photo Center. February 12, 2001 Durst Phototechnik/ Durst to integrate Applied Science Fiction’s Digital ICE image correction Applied Science Fiction technology into its Sigma professional film scanner. February 22, 2001 E-Color/AXS AXS’s EyeSpy Image Server, a software application that increases the spee
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Color Business Report nearly equal for both groups. Technology Adoption In addition to providing compelling evidence of the effects of variable-data printing, the report supplies a step-by-step structure for tracking the costs and results Study Demonstrates High of mailing programs. Further, the report provides a set One-to-one Response Rates of tactical considerations for those interested in using one-to-one marketing techniques. One-to-one marketing can yield three times the response rate of a
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Color Business Report Response Rates: Personalized vs. Telephone Inquiry Conversion Rates Conventional Mailings 15.5% 64.3% 61.1% Returned contract rate Telephone inquiry rate 6.3% 5.4% 2.4% Personalized Conventional Personalized Conventional Pieces Number mailed: 670 748 of inquiries: 42 18 Source: IIW Institute of Information Source: IIW Institute of Information Management (www.iiw.de) Management (www.iiw.de) contact contribute to the database with accurate customer addresses, establishment of
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Color Business Report Color Business Report marketing, one tends to do more of what is effective, monetary return. Making direct mail a continuous and one avoids what is not effective. Pilot programs are process rather than a batch process has several the experiments that help marketing executives tell the advantages. For one, if updating or extending a large difference. A well-run experiment can help a marketing database is too expensive, one can key single pieces of manager make a decision wit
